Business Strategy as the Driver of Operations

  1. Objective 7-3 Explain how companies with different business strategies are best served by having different operations capabilities.

There is no one standard way for doing production, either for services or for goods. Rather, it is a flexible activity that can be molded into many shapes to give quite different operations capabilities for different purposes. How, then, do companies go about selecting the kind of production that is best for them? They aim to adopt the kind of production that achieves the firm’s larger business strategy in the most efficient way possible.

The Many Faces of Production Operations

Consider the four firms listed in Table 7.1. Two are in goods production (Toyota and 3M), ...

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