Cases

Dessert Is Always a Great Idea

At the beginning of this chapter you read about the operational philosophy of the Cheesecake Factory. Using the information presented in this chapter, you should now be able to answer these questions.

Questions for Discussion

  1. 7-23. How would you define quality and how is quality measured in the restaurant industry? Are some measurements more useful than others? Explain.

  2. 7-24. Would you categorize the Cheesecake Factory as a service provider or a provider of goods, or both? How would your classification affect your quality control decisions? How would it affect the way you approach operations?

  3. 7-25. Describe how process flowcharts may be helpful for methods improvement in restaurant operations. What kinds ...

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