1. Objective 13-3 Describe the different types of retailing and explain how online retailers add value for consumers on the Internet.

There are more than 5 million brick-and-mortar retail establishments in the United States. Many consist only of owners and part-time help. Indeed, more than one-half of the nation’s retailers account for less than 10 percent of all retail sales. Retailers also include huge operations, such as Walmart, the world’s largest corporate employer, and Home Depot. Although there are large retailers in many other countries—Metro in Germany, Carrefour in France, and Aeon in Japan—most of the world’s largest retailers are U.S. businesses.

Types of Brick-and-Mortar Retail Outlets

U.S. retail operations vary widely ...

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