Chapter 7
VIPs: Dealing With Key Decision-Makers
“All sins cast great shadows.”
—Irish proverb
Even a minor error can have major implications, especially if the person who’s affected by it is a big shot!
If you’re like me, you know from personal experience that dealing with top officials can be a challenge. Many people are intimidated by the prospect of dealing with VIPs—by which I mean heads of corporations, government officials, visiting dignitaries, or key contacts within your own organization or one in which you hope to do business. But you can’t let fear guide the relationship or you’ll soon find that that “minor error” you were concerned about has turned into a series of major problems!
Not to worry, though. In this chapter, you’ll learn ...
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