Developing business and customer awareness
What drives a successful business?
Douglas Miller
Objectives
This ebook gives you the essential information you need to make the right impact when you start full-time work for the first time, in the way your employer wants it.
Overview
This ebook is divided into three parts:
- Your commercial awareness
- Your customer awareness
- Your attitude, your energy, collaborative advantage
Context
One common complaint of employers is that few of their youngest recruits, graduate or otherwise, have what is known as ‘commercial’ or ‘business’ awareness. Many don’t take the time or trouble to research industry sectors and the overall business climate before they start work and as a consequence start work ‘blind’ ...
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