November 2014
Beginner to intermediate
550 pages
17h 52m
English
Content preview from Business Intelligence GuidebookBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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Chapter 1
The Business Demand for Data, Information, and Analytics
Abstract
In the business world, knowledge is not just power. It is the lifeblood of a thriving enterprise. Knowledge comes from information, and that, in turn, comes from data. Many enterprises are overwhelmed by the deluge of data, which they are receiving from all directions. They are wondering if they can handle Big Data—with its expanding volume, variety, and velocity. There is a big difference between raw data, which by itself is not useful, and actionable information, which business people can use with confidence to make decisions. Data must to be transformed to make it clean, consistent, conformed, current, and comprehensive—the five Cs of data. It is up to a Business Intelligence ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.