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Business Journalism: How to Report on Business and Economics by Keith Hayes

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Television Reporting Skills

I teach and train journalists from a wide variety of different overseas locations and, in the process, I learn a great deal about conditions in their own countries.

For example, Internet penetration is not extensive in many emerging economies, which is especially true of nations in Africa with large rural areas, such as Nigeria, with almost 170 million people scattered over a vast landscape. In Nigeria, 28 percent of the population uses the Internet. Bucking the world trend, newspaper circulation in Nigeria has increased substantially in a decade to 25 percent. But television coverage is more than 80 percent.

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