Skip to Content
Business Models for the Social Mobile Cloud: Transform Your Business Using Social Media, Mobile Internet, and Cloud Computing
book

Business Models for the Social Mobile Cloud: Transform Your Business Using Social Media, Mobile Internet, and Cloud Computing

by Ted Shelton
February 2013
Intermediate to advanced
226 pages
5h 54m
English
Wiley
Content preview from Business Models for the Social Mobile Cloud: Transform Your Business Using Social Media, Mobile Internet, and Cloud Computing

Chapter 5

ADAPT: Adapting to Change

A number of times in the first few chapters of this book, I have mentioned the need to learn how to ADAPT to change. In outlining the disruptive technologies of the social mobile cloud that are simultaneously arriving at our doorsteps, I provided a glimpse into the forcing function for change. However, technology is only 20 percent of what is happening, the rest is about people and their behaviors and organizations and their processes. And to survive and thrive in the new world that technology is bringing us, we will need to learn to ADAPT—both as individuals and as organizations.

Technological Changes

Throughout history, technology has brought change to the way we live and work and required that we adapt to these changes. For most of the history of civilization, this need to adapt occurred over generations with the occasional turning point event that accelerated change—what a geologist would refer to as cataclysmic change or in evolutionary biology as punctuated equilibrium. Many of those moments of punctuation in civilization were brought about by technological changes.

The invention of the printing press was one such change; bringing with it the ability to eliminate the tedious task of hand reproduction of texts. But it also democratized access to information and had unanticipated consequences for both the church and governments. Even before this change, the rapid evolution of siege weapons transformed warfare and by extension architecture ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

What Successful Project Managers Do

What Successful Project Managers Do

W. Scott Cameron, Jeffrey S. Russell, Edward J. Hoffman, Alexander Laufer
Mobile Cloud Computing

Mobile Cloud Computing

Dijiang Huang, Huijun Wu
How to Overcome a Power Deficit

How to Overcome a Power Deficit

Cyril Bouquet, Jean-Louis Barsoux

Publisher Resources

ISBN: 9781118494196Purchase book