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Business Networking For Dummies by Stefan Thomas

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Chapter 1

Getting to Grips with Networking Basics

In This chapter

arrowDeciding why to focus on business networking

arrowExamining where it all started

arrowUnderstanding what to expect

In this first chapter, I explain why I fell in love with business networking, after a particularly shaky start. I also explain some of the options you have, and what you should expect if you’re about to start networking.

Most importantly, I give you a few pointers and belie some of the common myths about networking, as well as plot a course from when the first person decided to go networking to where we are now.

Understanding Business Networking

I would love to be able to tell you where networking started and who it started with. It would be a brilliant start to this book if I were to give dates and historical evidence to support my contention that everyone everywhere needs to network in some way.

Focusing on business networking particularly, I reckon it started when a caveman (I’ll call him Og, although the truth is I don’t know) was really good at hunting oxen and his neighbour (who we shall call Ug) was well known locally for being able to make fire. Ug would always help Og make a fire and, in return, Og would ...

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