Business Process Change, 3rd Edition

Chapter Two

Strategy, Value Chains, Business Initiatives, and Competitive Advantage

Abstract

A discussion of how organization executives control the direction of organizations and how value chains and other business processes relate to strategies, business initiatives, organization goals, and efforts to achieve competitive advantage.

Keywords

Balanced Scorecard; Business initiative; Business models; Goal; Key Performance Indicator (KPI); Positioning strategies; Strategic themes; Strategy; Strategy maps; Value propositions

In this chapter we want to discuss some of the ways that executives think about their organizations. It is important that process managers and practitioners understand this, because, ultimately, they will be expected to develop business ...