E-Business Technology Drivers
As business product cycles change more and more rapidly and each organization is required to form an individual and unique relationship with each of its customers and other stakeholders, only flexible processes and maneuverable technologies can enable knowledgeable staff to make the commitments required to continuously adapt. Technology can also provide a great opportunity for business change, perhaps one of the most important opportunities, as long as we don’t deal with technology in isolation of the other factors of process, knowledge, and stakeholder relationships. Figure 1.7 shows how these are related. Note that all arrows are bi-directional, requiring a two-way examination of opportunities and impacts.