Foreword

Blood, Sweat, and Tears

Elkins-Jarrett & Skinner

Stephen and Nick have packed a huge amount into three volumes. Their years of business consulting experience is evident as they make every element wholly understandable and immensely practical—this is not a book about business theory; it is a book to be put into immediate action.

Using the acronym B-L-O-O-D S-W-E-A-T-and-T-E-A-R-S, they consider 16 areas of importance in business success (the “and” is an important area, hence 16) and within these incorporate aspects as disparate as time management, presentation skills, work–life balance, vision, and performance management, in addition to the chapter titles such as Brand, Leadership, Opportunities, and so forth using illustrations from ...

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