Follow Great Advice

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Chris Allio

Most people who are reading this book are doing so because they need advice. You need to know how, why, and in what way creative careers get started and maintained. Within your immediate network, however, there are just no qualified professionals to ask.

Following are excerpts from interviews with two of our most insightful creative friends. Their advice should help guide you through your own process of turning creativity into business.

Chris Allio, Creative Director, The Hydrilla

I have been a graphic designer and web developer since 1996. I started a small design firm called The Hydrilla in 1997, where I am able ...

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