Case Studies in Strategic Planning

Case Studies in Strategic Planning

by Hakan Butuner
Released February 2016
Publisher(s): Auerbach Publications
ISBN: 9781498788373

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Book description

Case Studies in Strategic Planning shows you how to do systematic strategic planning in real-life cases, regardless of your level of expertise. The simplified version of this methodology and its analysis tools, based on fundamentals, are easily understood and universally applied to any type of business for developing strategic plans. More important

Table of contents

  1. Preface
  2. Author
  3. Section I: Systematıc Strategic Planning (SSP)
    1. Chapter 1: Systematic Pattern of Strategic Planning
      1. 1.1 Investigating Environmental and Internal Conditions
        1. 1.1.1 Internal Analysis
        2. 1.1.2 Environmental Analysis
          1. 1.1.2.1 Macroeconomic Analysis
          2. 1.1.2.2 Competition Analysis
          3. 1.1.2.3 Industry Life Cycle
      2. 1.2 Identification of Competitive Advantages
      3. 1.3 Understand Scenarios and Define Opportunities
        1. 1.3.1 Scenarios
          1. 1.3.1.1 Assumptions on Future
          2. 1.3.1.2 Grouping of Assumptions
          3. 1.3.1.3 Generating Scenarios
        2. 1.3.2 Opportunities and Threats
      4. 1.4 Strategic Objectives, Main Goals, and Main Strategies
        1. 1.4.1 Strategic Objectives
        2. 1.4.2 Main Goals
        3. 1.4.3 Main Strategies
          1. 1.4.3.1 Generic Competitive Strategies
          2. 1.4.3.2 Components of Strategy
          3. 1.4.3.3 Grand Strategies
    2. Chapter 2: Sample Outline for Strategic Plan
    3. Chapter 3: Working Forms
  4. Section II: Case Studies
    1. Chapter 4: Visual Co.
      1. 4.1 Internal Analysis
      2. 4.2 Environmental Analysis
        1. 4.2.1 Macroeconomic Analysis
        2. 4.2.2 Competition Analysis
        3. 4.2.3 Industry Life Cycle
      3. 4.3 Competitive Advantages, Success Factors, and Weaknesses
      4. 4.4 Scenarios and Opportunities
        1. 4.4.1 Positive and Negative Scenarios
        2. 4.4.2 Business opportunity
      5. 4.5 Main Strategies
    2. Chapter 5: CGA Technologies
      1. 5.1 Internal Analysis
      2. 5.2 Environmental Analysis
        1. 5.2.1 Macroeconomic Analysis
        2. 5.2.2 Competition Analysis
        3. 5.2.3 Industry Life Cycle
      3. 5.3 Competitive Advantages, Success Factors, and Weaknesses
      4. 5.4 Scenarios and Opportunities
        1. 5.4.1 Positive and Negative Scenarios
        2. 5.4.2 Business Opportunity
      5. 5.5 Main Goals and Main Strategies
        1. 5.5.1 Main Goals
        2. 5.5.2 Main strategies
    3. Chapter 6: Tchibo
      1. 6.1 Environmental Analysis
        1. 6.1.1 Macroeconomic Analysis
          1. 6.1.1.1 Demographic
          2. 6.1.1.2 Judicial–Political
          3. 6.1.1.3 Economic
          4. 6.1.1.4 Sociocultural
          5. 6.1.1.5 Technological
        2. 6.1.2 Competition Analysis
          1. 6.1.2.1 Rivalry
          2. 6.1.2.2 Suppliers
          3. 6.1.2.3 Customers
          4. 6.1.2.4 Substitutes
          5. 6.1.2.5 New Arrivals
        3. 6.1.3 Industry Life Cycle
      2. 6.2 Internal Analysis
        1. 6.2.1 Marketing
          1. 6.2.1.1 Sales Channel
          2. 6.2.1.2 Products and Services
          3. 6.2.1.3 Image and Quality
          4. 6.2.1.4 After-Sale Service
        2. 6.2.2 Production/Operations
        3. 6.2.3 Personnel
          1. 6.2.3.1 Labor Relations
          2. 6.2.3.2 Employee Skill and Training
        4. 6.2.4 Finance and Accounting
      3. 6.3 Business Strengths and Weaknesses
      4. 6.4 Competitive Advantages and Success Factors
      5. 6.5 Scenarios and Opportunities
        1. 6.5.1 Positive Scenarios for Industry
        2. 6.5.2 Business Opportunities and Threats
      6. 6.6 Main Goals and Main Strategies
        1. 6.6.1 Main Goals
        2. 6.6.2 Main Strategies
    4. Chapter 7: Life…to Go!
      1. 7.1 Environmental Analysis
        1. 7.1.1 Macroeconomic Analysis
          1. 7.1.1.1 Demographic
          2. 7.1.1.2 Judicial–Political
          3. 7.1.1.3 Economic
          4. 7.1.1.4 Sociocultural
          5. 7.1.1.5 Technological
        2. 7.1.2 Competition Analysis
          1. 7.1.2.1 Rivalry
          2. 7.1.2.2 Suppliers
          3. 7.1.2.3 Customers
          4. 7.1.2.4 New Arrivals
        3. 7.1.3 Industry Life Cycle
      2. 7.2 Internal Analysis
      3. 7.3 Competitive Advantages and Success Factors
      4. 7.4 Scenarios and Opportunities
        1. 7.4.1 Positive and Negative Scenarios for Industry
        2. 7.4.2 Business Opportunities and Threats
          1. 7.4.2.1 Opportunities
          2. 7.4.2.2 Threats
      5. 7.5 Strategic Objectives, Main Goals, and Main Strategies
        1. 7.5.1 Strategic Objective and Main Goals
        2. 7.5.2 Main Strategies
    5. Chapter 8: Natural Food
      1. 8.1 Environmental Analysis
        1. 8.1.1 Macroeconomic Analysis
          1. 8.1.1.1 Demographic
          2. 8.1.1.2 Judicial–Political
          3. 8.1.1.3 Economic
          4. 8.1.1.4 Sociocultural
          5. 8.1.1.5 Natural Environment
          6. 8.1.1.6 Technological
        2. 8.1.2 Competition Analysis
      2. 8.2 Internal Analysis
      3. 8.3 Competitive Advantages and Success Factors
      4. 8.4 Scenarios and Opportunities
        1. 8.4.1 Positive and Negative Scenarios for Industry
        2. 8.4.2 Business Opportunity
      5. 8.5 Main Goals and Main Strategies
        1. 8.5.1 Main Goals
        2. 8.5.2 Main Strategies
    6. Chapter 9: Speedy
      1. 9.1 Environmental Analysis
        1. 9.1.1 Macroeconomic Analysis
          1. 9.1.1.1 Demographic
          2. 9.1.1.2 Judicial–Political
          3. 9.1.1.3 Economic
        2. 9.1.2 Competition Analysis
          1. 9.1.2.1 Rivalry
          2. 9.1.2.2 Customers
        3. 9.1.3 Industry Life Cycle
      2. 9.2 Internal Analysis
        1. 9.2.1 Marketing
        2. 9.2.2 Production/operations
        3. 9.2.3 Personnel
        4. 9.2.4 Organization of general management
        5. 9.2.5 Business Strengths and Weaknesses
      3. 9.3 Competitive Advantages and Success Factors
      4. 9.4 Scenarios and Opportunities
        1. 9.4.1 Positive and Negative Scenarios for Industry
        2. 9.4.2 Business Opportunity
      5. 9.5 Strategic Objectives, Main Goals, and Main Strategies
        1. 9.5.1 Strategic Objective
        2. 9.5.2 Main Goals
        3. 9.5.3 Main Strategies
    7. Chapter 10: Unified Tracking Solutions
      1. 10.1 Environmental Analysis
        1. 10.1.1 Macroeconomic Analysis
          1. 10.1.1.1 Demographic
          2. 10.1.1.2 Judicial–Political
          3. 10.1.1.3 Economic
        2. 10.1.2 Competition Analysis
          1. 10.1.2.1 Rivalry
          2. 10.1.2.2 Suppliers
          3. 10.1.2.3 Customers
          4. 10.1.2.4 Substitutes
          5. 10.1.2.5 New Arrivals
        3. 10.1.3 Industry Life Cycle
      2. 10.2 Internal Analysis
        1. 10.2.1 Human
        2. 10.2.2 Financial
        3. 10.2.3 Physical
        4. 10.2.4 Technological
        5. 10.2.5 Business Strengths and Weaknesses
      3. 10.3 Competitive Advantages
      4. 10.4 Scenarios and Opportunities
        1. 10.4.1 Positive and Negative Scenarios for Industry
        2. 10.4.2 Business Opportunity
      5. 10.5 Main Goals and Main Strategies
        1. 10.5.1 Main Goals
        2. 10.5.2 Main Strategy
    8. Chapter 11: Abler by Robomedika
      1. 11.1 Environmental Analysis
        1. 11.1.1 Macroeconomic Analysis
        2. 11.1.2 Competition Analysis
      2. 11.2 Internal Analysis
      3. 11.3 Competitive Advantages and Success Factors
      4. 11.4 Scenarios and Opportunities
        1. 11.4.1 Assumptions
        2. 11.4.2 Positive and Negative Scenarios for Industry
        3. 11.4.3 Business Opportunity
      5. 11.5 Strategic Objectives, Main Goals, and Main Strategies
        1. 11.5.1 Strategic Objective
        2. 11.5.2 Main Goals
        3. 11.5.3 Main Strategies
    9. Chapter 12: Schneider Electric
      1. 12.1 Environmental Analysis
        1. 12.1.1 Macroeconomic Analysis
        2. 12.1.2 Competition Analysis
        3. 12.1.3 Industry Life Cycle
      2. 12.2 Internal Analysis
      3. 12.3 Competitive Advantages and Success Factors
      4. 12.4 Scenarios and Opportunities
        1. 12.4.1 Positive and Negative Scenarios for Industry
        2. 12.4.2 Business Opportunities
          1. 12.4.2.1 The Big Bang
          2. 12.4.2.2 The Milky Way
      5. 12.5 Strategic Objectives, Main Goals, and Main Strategies
        1. 12.5.1 Strategic Objective
        2. 12.5.2 Main Goals
        3. 12.5.3 Main Strategy
  5. References

Product information

  • Title: Case Studies in Strategic Planning
  • Author(s): Hakan Butuner
  • Release date: February 2016
  • Publisher(s): Auerbach Publications
  • ISBN: 9781498788373