Section I
Systematıc Strategic Planning (SSP)
Before beginning with strategic planning, businesses must have articulated their missions and visions, and identified their basic policies.
A strategic plan outlines the path between the current status of business and the desired status to achieve. It helps the business to establish its objectives, goals, as well as the decisions to achieve these objectives and goals. It involves a long-term and prospective perspective.
A strategic plan provides guidance for the preparation of functional plans and business budget in such a manner that they reflect the objectives, goals, and grand strategies of the strategic plan during the implementation phase, as well as for basing resource allocation on priorities. ...
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