Change Activist: Make Big Things Happen Fast, 3rd Edition

What have we fallen for?

Would you mind if I checked out some of your assumptions? When Rosa Parks made that statement, it was part of her standing up as a black woman and refusing to move to the back of the bus – allowing white passengers the front. She stood for dignity, for equality.

We all do, I hope. But it might be worth figuring out what has become a fact, a normal part of our lives – without any reason apart from that it suits the owners, the ones who benefit if we don’t ask questions. So – have we fallen for the following, and if so, can we now stand for a different way?

• •The only business of business is to make money

  Change Activism suggests profit with principles leads to business involvement in social justice work, climate change ...