6 After the Change

Learning Objectives

The learning objectives of this chapter are:

  • Maintaining the Change Initiative and Preparing for the Next One

  • Technology Changes and Competitive Strategies

  • An Industry Change Example

  • Personal Change Management

Maintaining the Change Initiative

The period after the focus of the change initiative is critical to future change initiatives. Throughout the initiative, there was considerable marketing and relationship building. All that work has implications beyond the immediate project. The relationships developed during the initiative are precious for future work efforts. It is essential to maintain those relationships and build upon the great work that has been achieved – they are future ...

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