Operationalizing the Change Strategy

The change management strategy starts from the big picture view, which is very broad and incorporates a number of initiatives. Operationalizing the strategy simply means breaking down the broad and wide into action-oriented activities (for example, programs, processes, or events) that move the change forward. The change practitioner can embrace these activities and measure progress and success more easily.

While all of the tactics listed in the above sidebar are effective in facilitating change, a few deserve some additional attention:

  • tools and models

  • training and coaching

Tools and Models

The organization's employees are the bedrock of successful change tactics. As harbingers of the new culture, they must ...

Get Change Management—Management Development now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.