CHAPTER 18

A Little Failure Goes a Long Way

Our minds have the incredible capacity to both alter the strength of connections among neurons, essentially rewiring them, and create entirely new pathways. (It makes a computer, which cannot create new hardware when its system crashes, seem fixed and helpless).

—SUSANNAH CAHALAN

If you’re looking at your teams or your organization, how do you change the mind of the collection of people that make the product you’re selling? You have to create space, because space becomes creative and we choose that space with our minds. The questions that leaders have to ask of themselves and their organizations is, “How do we choose mentally? Can we change our minds?”

In spite of all the upheaval around us, I’m really ...

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