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Clients First: The Two Word Miracle by JoAnn Callaway, Joseph Callaway

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Chapter 9

The Third Key

Before that night when JoAnn and I decided to put clients first, that nothing else mattered as long as we kept the client, we thought a lot about our situation. We thought about money. With three grown daughters, it was always something. We thought about money. We still had both our parents, and we had issues to deal with there. We thought about money. We thought about our past ups and downs. We thought about money. At 50, we had no savings, no equity in a home, and my dad had financed the car we were driving. We thought about our future financial security. And yes, we thought about money.

We talked about us. We talked about our politics, losing weight, what to have for dinner, the books we were reading, religion, family, and money. Even after a lifetime of marriage, we still had fights or spats or whatever you want to call them. Then we would make up, which was the good part. Then we talked some more about money. All our lives we had talked about money, how to get it, how to spend it, and what we would do with it if there were any left over, which there never was.

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