January 2021
Beginner to intermediate
184 pages
4h 6m
English
According to a survey by Dresner Advisory Service in 2019, an all-time high of 48% of organizations say business intelligence in the cloud is either critical or very important in conducting their business operations. The Cloud Computing and Business Intelligence Market Study also showed that sales and marketing teams get the most value out of analytics.
As businesses grow, they generate massive amounts of data every day. This data comes from different sources, such as mobile phones, the Internet of Things (IoT) sensors, and various Software as a Service (SaaS) products such as Customer Relationship Management (CRM) systems. Enterprises and businesses need to scale and modernize their data architecture ...