50 How to Select a Coach
CB Bowman-Ottomanelli
CB Bowman-Ottomanelli is the CEO of the Association of Corporate Executive Coaches (ACEC) and the MEECO Leadership Institute, a non-profit research institute for organizations who use executive coaches. ACEC supports master-level corporate executive coaches who coach the top tier of Fortune 1000 companies.
CB opened the Courage Consultant to support inspires others to go for the gold by finding courage in simple solutions to complex problems. To re-envision how we think about courage in terms of profitability and a willingness to see failure as a success.
Prior to this she opened an association for corporate executive coaches as a result of a colleague who was head of talent management for a Fortune 500 company Calling her because he was going to become certified as an executive coach. Given he was already a lawyer in the employment space and was globally certified as a human resource professional, she asked him why.
He said, “I’ve been trying to find business savvy executive coaches for my senior leadership team. I interviewed over 25 master certified coaches, and not one of them knew what a Return on Investment (ROI) was, or what a share of market (SOM) meant. He asked me, “how can those coaches effectively coach on the issues that my C-suite and senior executive employees are facing when they don’t speak the same language as my leaders?” As a result, I decided to get trained as a certified coach, since I understand the business ...
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