1The Importance of Coaching

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Learning Objectives

By the end of this chapter, you should be able to:

• Define coaching.

• Describe the key factors that make coaching a critical managerial tool in a competitive environment.

• Describe three attributes of an effective coach.

• Create a performance improvement plan to develop coaching skills.

My associate Jeff and I were training a group of newly promoted supervisors. Our topic was Effective Coaching and the discussion was lively. The group brainstormed a list of critical coaching skills and then, in pairs, each selected the three to five skills they believed most important. I circulated around the ...

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