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Coaching for Leadership: Writings on Leadership from the World's Greatest Coaches, 3rd Edition by Sarah McArthur, Laurence Lyons, Marshall Goldsmith

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CHAPTER ONE

COACHING FOR BEHAVIORAL CHANGE

By Marshall Goldsmith

My mission is to help successful leaders achieve positive, long-term, measurable change in behavior: for themselves, their people, and their teams. When the steps in the coaching process described below are followed, leaders almost always see positive behavioral change—not as judged by themselves, but as judged by preselected, key stakeholders. This process has been used around the world with great success—by both external coaches and internal coaches.1

Our “Pay for Results” Executive Coaching Process

Our coaching network (Marshall Goldsmith Group) provides coaches for leaders from around the world. All of the coaches in our network use the same proven process. We first get an ...

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