Introduction

“Coaching, I believe, is not a job; it is a most important calling, a sacred and vital activity where we have been given the fortunate opportunity and privilege to guide and mentor others in a nurturing, selfless, passionate environment, instilling in them the profound sense that they can be something other than ordinary.”

—Jerry Lynch, PhD, Coaching with Heart: Taoist Wisdom to Inspire, Empower, and Lead in Sports & Life

Why This Book?

There's a ton of theory out there on coaching techniques and even more on leadership. What does this book do that the others don't?

Here's the answer: this book presents a simple three-step model that actually works to inspire heightened performance virtually every time you use it. This book will change your life.

I know that's a big claim to make. And I don't make it lightly. I've lived through many years of high-pressure situations—as an athlete who's had many coaches, as a coach who's worked with many athletes, and as the business leader of a fast-paced venture-backed company (CoachUp, Inc.). I've also talked with and observed many of our 18,000+ CoachUp coaches in action as they conduct thousands of training sessions every week across the country. Along the way I've benefited from superb, inspirational coaching—and at times I've agonized, along with my teammates, under frankly awful coaching. I've had the great fortune to encounter terrific leaders and managers and mentors, along with a few not-so-great ones. Each has taught ...

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