Chapter 1

Foundation of analytics

Abstract

In the new era of technology, it is necessary to conduct analysis and verification of all the information of an entity to identify the validity of the given system. Analysis is a very important tool to measure the different attributes of any type of real life problems. This chapter enlightens the basic concept of descriptive, diagnostic, prescriptive, and predictive analytics as a key components of analytics. This chapter also elaborates emerging areas of analytics in the form of data analysis, web analysis, business analytics, and big data analysis. This chapter also includes different aspects of value chain analysis with their features. Chapter end with the case study on performance of Mumbai Indians ...

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