Collaborate: The Art of We

Book description

The hands-on guide for the new way to compete: Collaboration

The 21st Century's counterpart to Sun Tzu's The Art of War, Dan Sanker's Collaborate: The Art of We gives a new generation of pioneering business enthusiasts a practical guide to capture tomorrow's opportunities. Globalization, technological advances, and cultural changes have opened the door for a new winning formula that combines traditional competition with contemporary collaborative business practices. Readers will change their mindsets and learn practical tools to tap into talent, overcome organizational obstacles, and create dramatic incremental value by collaborating between organizations.

While most businesses are battling it out for crumbs of market share, the author gives inside examples of emerging leaders who are staking claim to larger pieces of the economic pie. Intellectual honesty and proof-of-concept permeate throughout; even the book's own foreword was entrusted to a collaborative group of over 35 individual participants, a first of its kind and one more concrete example of the power of collaboration.

Sanker provides a comprehensive guide to collaboration from conception to implementation and analysis. He brings collaboration to life by:

  • Exploring the opportunities created by dynamic online social tools being used by winning leaders

  • Delving into examples from a plethora of traditional companies like Disney and McDonald's

  • Inviting readers behind the curtains to see the inner workings of collaborative emerging growth companies like CaseStack, the author's company

Table of contents

  1. Collaborate: The Art of We
    1. Copyright
    2. CONTENTS
    3. Dedication
    4. FOREWORD (1/2)
    5. FOREWORD (2/2)
    6. PREFACE
    7. INTRODUCTION (1/2)
    8. INTRODUCTION (2/2)
    9. CHAPTER 1: WHAT COLLABORATION IS AND ISN’T
      1. What Collaboration Is and What It Isn’t (1/2)
      2. What Collaboration Is and What It Isn’t (2/2)
      3. The CaseStack Collaboration Experience: A Case Study (1/2)
      4. The CaseStack Collaboration Experience: A Case Study (2/2)
    10. CHAPTER 2: DAWN OF THE KNOWLEDGE-BASED COLLABORATIVE ERA
      1. Where We’ve Been: From Industrial Revolution to Information Economy
      2. Where We’re Going: The Knowledge-Based Economy
      3. The New Economy Demands Innovation
      4. A Bigger Piece of the Pie—Or an Entirely New Pie
      5. Success in the Global Economy
      6. If You Can’t Beat ’Em, Join ’Em
      7. Internal Collaboration
      8. Collaboration with Competitors
      9. Collaboration with Customers
      10. Collaboration and Competition
      11. Outsourcing as a Collaborative Venture
    11. CHAPTER 3: THE COLLABORATION PAYOFF
      1. Collaborate for Efficiency, Productivity, and Sustainable Innovation
      2. Business Benefits of Collaboration (1/4)
      3. Business Benefits of Collaboration (2/4)
      4. Business Benefits of Collaboration (3/4)
      5. Business Benefits of Collaboration (4/4)
    12. CHAPTER 4: RISKS OF COLLABORATION
      1. Data Security
      2. Intellectual Property
      3. Legal and Antitrust Issues
      4. Reputational Risks
      5. Tight Time Constraints
      6. Project Importance Not Worth the Effort
      7. Little Chance of Significant Improvements or Achievements
      8. Lack of Necessary Authority or Support
      9. Lack of Sufficient Diversity
      10. Misaligned Reasons for Participation
      11. A Collaboration of Bad Guys
    13. CHAPTER 5: COLLABORATION ESSENTIALS
      1. Increasing the Capabilities of Others
      2. Shared Risks, Rewards, and Responsibilities
      3. Essentials for Collaboration Success (1/3)
      4. Essentials for Collaboration Success (2/3)
      5. Essentials for Collaboration Success (3/3)
    14. CHAPTER 6: STAGES OF COLLABORATION
      1. The Stages of Collaboration: An Overview
      2. Getting Started (1/3)
      3. Getting Started (2/3)
      4. Getting Started (3/3)
      5. Implementing the Plan
      6. Evaluating the Outcome
    15. CHAPTER 7: SETTING UP FOR SUCCESS
      1. Assembling the Team (1/2)
      2. Assembling the Team (2/2)
      3. Defining and Aligning the Goal
      4. Developing an Action Plan and Agreeing on a Working Process
    16. CHAPTER 8: STRATEGIES FOR A SUCCESSFUL COLLABORATION
      1. Keys to Successful Collaboration
      2. How to Establish and Maintain Trust
      3. Keeping the Communication Channels Open
      4. Using Conflict Productively
      5. Maintaining Commitment to the Project
      6. Using Brainstorming to Generate High-Quality Ideas
      7. Rules Help People Open Up
      8. Getting Consensus on Decisions
    17. CHAPTER 9: THE ROLE OF TECHNOLOGY AND SOCIAL MEDIA IN COLLABORATION
      1. A Little History
      2. The Collaborative Benefits of Cloud Computing
      3. Mobility and Collaboration
      4. The Collaborative Nature of Social Networking
      5. Information Overload or Filter Failure?
      6. A Look at the Tools
      7. What Tools Do You Need?
      8. Issues to Consider
      9. Collaboration at GE
      10. The Mayo Clinic
      11. Collaboration and Organizational Culture
    18. CHAPTER 10: FOSTERING A COLLABORATIVE CULTURE IN YOUR ORGANIZATION
      1. First Things First: Leadership
      2. Best Practices (1/3)
      3. Best Practices (2/3)
      4. Best Practices (3/3)
    19. AFTERWORD
    20. REFERENCES (1/2)
    21. REFERENCES (2/2)
    22. ABOUT THE AUTHOR
    23. INDEX (1/2)
    24. INDEX (2/2)

Product information

  • Title: Collaborate: The Art of We
  • Author(s): Dan Sanker
  • Release date: February 2012
  • Publisher(s): Jossey-Bass
  • ISBN: 9781118114728