Chapter 4. Practical Palettes for Designers
24 Single Color
Being limited to a single color of ink (a client’s official PMS color, for example) and white paper is pretty much the most restrictive guideline a designer is likely to encounter when developing the look of a printed piece.
The good news is that this really does not need to be seen as a restriction at all. You can create eye-catching layouts, images, and illustrations with just one color of ink. True, the color needs to be dark enough to stand out clearly against its white backdrop, but given a deep enough hue, the possibilities are many: The colored ink could be broken down into various percentages to create a monochromatic palette, the ink could flood the page at full opacity with ...
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