328 Color Harmony Compendium
Professional
In the world of the business profes-
sional, color is evaluated with scrutiny. In
fashion, the word “professional” has come
to mean grays and tonal blacks because
these colors lack personal characteristics
and are truly neutral. Warm grays, how-
ever, are perfect backgrounds for brilliant
hues such as red, teal, or orange. Schemes
based on a chromatic gray combined with
vivid accents become accented neutrals.
Gray is unexciting but practical. It
sends a sober message, with a minimum
of humor.
329
98 100 101 101 99 98 97 100 99
12 100 97 100 11 98 97 14 99 10 97 99
98
102
106
99 104 102 104 100 105 103 99 102
99 97 106 101 98 105 105 101 103
97 2 98 3 100 98 97 4 104 5 101 8
330 Color Harmony Compendium
97 24 98 99 20 102 98 23 101 99 102 22
98 29 97 100 31 102 97 100 28 98 27 99
98 36 97 104 100 39 105 35 97 101 38 102
97 44 99 100 47 104 101 98 43 97 42 98
97 49 99 101 98 48 97 52 99 102 55 101
331
98 60 97 100 63 102 99 59 101 97 62 104
100 97 92 98 95 102 97 92 100 102 90 97
98 100 68 98 70 103 102 98 66 97 71 101
99 76 101 100 97 74 102 79 103 97 101 78
99 87 100 97 99 84 101 88 98 97 100 82
332 Color Harmony Compendium
professional
professional layouts
See Process Color Formulas, page 404, for CMYK values of colors shown.
97 49 99
102 98 66
101 98 105
104 100 39
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