August 2015
Beginner to intermediate
208 pages
5h 32m
English
Content preview from Commercializing Innovation: Turning Technology Breakthroughs into Products
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CHAPTER 9
Organizational Dynamics
When you start a project, you need the right people functioning in the right structure and in the right place. Early stage companies must compete with the larger resource base of established organizations, making attracting talent more difficult. Then, even when you think you have the right people in place, you need to bring the best out of them given the culture and overall organization of the company or project team. This chapter will help readers focus on the OD issues that will best lead to long-range success.
Getting Organized
There are many elements that contribute to the probability of the success of any commercial entity. Possibly the most significant element is the team of individuals called on to actually ...