Interactive Television

Cheryl D. Harris, Ph.D. & Hokyung Kim, M.A.*

Television as an idea and experience is facing obsolescence due to the proliferation of mobile and personal media delivery platforms. Replacing TV is a plethora of programming available either on-demand or at a scheduled time, allowing the viewer to interact with it by requesting more information, making a purchase, expressing an opinion, or contributing other content. The types of response permitted will vary depending on the input device: available inputs on a cell phone will likely be different than those available on a large-screen home theater system complete with elaborate remotes and keyboards. Interactive inputs include handsets, touch screens, keyboards, mice, gesture ...

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