7Multichannel Television Services

Paul Driscoll, Ph.D. & Michel Dupagne, Ph.D.*


Consumers are using four methods to receive packages of television channels and/or programming, including cable, satellite, telephone lines, and internet delivery (OTT—Over-the-Top Television). This multichannel video programming distributor (MVPD) market is more competitive than ever, with consumers actively switching from one service to another, as well as subscribing to multiple services at the same time. Overall, the MVPD industry continued ...

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