Preface
The book you are holding is the record of a unique partnership spanning seventeen years. In 1977 one of us (Gary) was a doctoral student in international business at the University of Michigan and the other (C.K.) a newly hired associate professor of strategy. We first met when the professor crossed departmental lines to give a seminar to the international business Ph.D. students. What we both remember is that the afternoon quickly turned into an extraordinarily pointed, take-no-prisoners debate between the two of us. Each of us was determined ...
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