O'Reilly logo

Competing in a Flat World: Building Enterprises for a Borderless World by Yoram Wind, William K. Fung, Victor K. Fung

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

1. The Orchestration Imperative

In the 1970s, The Limited began working with Li & Fung to source its clothing. To tighten the cycle time of its supply chains, chairman and CEO Les Wexner set a time limit of 30 days for any order to be produced. This was absolute, whether the order was for 5,000 or 200,000 pieces; it had to be done in 30 days. This was one of the ways Wexner pioneered the concept of quick-response manufacturing. To meet the tight deadline, it became a normal practice for Li & Fung to sample many factories and to have these factories ready before The Limited decided on the size of the order. In this way, Li & Fung could reserve enough production capacity to respond quickly. If the order turned out to be a big one, Li & Fung would ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required