Tools and methods
Abstract
This section offers a selection of tools and methods that, after a lot of experience, have been found to be useful in competitive intelligence work. It can be used as a toolbox and an aid kit in processing and analysing daily intelligence work. Commonly used tools and methods are described as well as how they may be carried out step by step, including tips and pitfalls. The selection includes tools for business planning, evaluation, business environment mapping, positioning, prioritising and analyses of different kinds.
Keywords
Get Competitive Intelligence for Information Professionals now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
