May 2015
Intermediate to advanced
216 pages
4h 50m
English
book
Conscious Marketing: How to Create an Awesome Business with a New Approach to Marketing
by Carolyn Tate
Content preview from Conscious Marketing: How to Create an Awesome Business with a New Approach to Marketing
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Chapter 4 Personal consciousness — an essential ingredient for conscious marketing
The chief objective of education is not to learn things but to unlearn things.
G.K. Chesterton
Many pages of this book have already been devoted to the notion of personal consciousness and what it means to be a conscious leader and business owner. Your dedication to personal growth reflects directly on your business success, growth and sustainability.
So what to consider in the evolution of your personal consciousness and the pursuit of meaning? There are thousands of books and other resources devoted to this subject, some of them are mentioned at the back of this book.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.