CHAPTER 24
JOIN THE MOVEMENT
The revolution is not an apple that falls when it is ripe. You have to make it fall.
Content Inc. is a journey—one that changed my life for the better. I’m hoping the same will be true for you.
This book is a good start, but it’s not enough. There is so much more we need to learn and do to create an amazing business that starts with the needs of your audience (not the product you want to sell). As the platforms and the business model continue to change, so does on our need for ongoing training.
This chapter ...
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