Often, when we are nearing the end of a particularly good book, we linger over the final chapters because we don't want it to end. We hope you don't have that feeling now, and that rather than feeling morose you are feeling motivated. We also hope you are looking forward to applying the principles and Content Rules in this book to create content that engages your own customers.
Also, unlike most books, this book doesn't end with the final chapter. This isn't goodbye; it's an invitation to connect further. The conversation continues online at our web site (
www.contentrulesbook.com), on Twitter (@thecontentrules), and on Facebook (
Drop by for some drinks! Or better yet, tell us how the ideas in this book have inspired or helped you.
Tell us how your own content has ignited your business. If you're game, we'd love to profile your success as part of an ongoing series of how the Content Rules have helped organizations. So share with us your fun video series, captivating blog, winsome webinar, or ebook that spread like wildfire! (Tag any content you create with #ContentRules so we'll see it.) We'd love to hear how you did it, and would love to add your story to our growing library of Success Stories!
In parting, for now, here's a gift: a handy 12-point content checklist to help set you on the right path. (You can also download this checklist as a PDF at