ACTION 4: IDENTIFY THE NEXT STEPS WITH SPECIFICS

Depending on what you sell, a decision may just be the beginning of your real work.

Once you have a decision, your job is not over, there is still more to do to keep the process moving forward: You need to clearly identify who is doing what by when.

Identify the next steps that you and the buyer will take after the conversation to ensure the order is fulfilled as promised. These steps could be creating a purchase order or the buyer making a down payment. Clarify the specifics of the implementation and detail future communication processes to ensure the sale moves forward. This allows you to set the right expectations after a purchase decision has been made and eliminates redundancy and lack of ...

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