September 2011
Intermediate to advanced
288 pages
7h 35m
English
Corporate entrepreneurial behavior is a set of actions through which organizations take advantage of entrepreneurial opportunities unrecognized by competitors. Corporate entrepreneurship is considered both an individual and an organizational level phenomenon. Behaviors such as entrepreneurship, renewal, innovation, risk taking, and proactivity differentiate entrepreneurship from non-entrepreneurship in large organizations. Companies like 3M and Microsoft consistently maintain high levels of entrepreneurship. Research on corporate entrepreneurial performance has found that organizations that are more entrepreneurially orientated have a higher level of performance, making corporate entrepreneurship important for ...
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