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Corporate Ethics, Governance, and Social Responsibility by A. C. Fernando

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16

Business Ethics and the Media

N. Ram

THE EMERGING APPROACH TO ETHICAL PRACTICES

I am delighted to have a little role to play in the concluding session of this conference—the first international conference on business ethics, corporate governance and corporate social responsibility (CSR). I am very proud that this institution, associated with my old college1, has in its own modest and silent way brought this off. From those who have attended, I have learnt that it has been lively and worthwhile. My problem was not re-evaluating what was happening here, my problem was how I fitted in. In addition, I was not quite convinced when they came to invite me to play a small role. Fr Christie assured me that the issue is related to the media and media ...

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