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Corporate Social Investing by Curt Weeden

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15The Power of Corporate-Nonprofit Alliances

Amultitude of impressive corporate-nonprofit initiatives dot the private-sector landscape:

image Aetna and U.S. Healthcare are spending $7 million to educate women about heart disease and stroke.

image Microsoft and the American Association of Retired Persons (AARP) are collaborating to run Lifetime Connection seminars to educate older adults about personal computers.

image Pfizer has a $5 million program involving several ...

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