book

Create and Deliver a Killer Product Demo: Tips and Tricks to Wow Your Customers

Name: Create and Deliver a Killer Product Demo: Tips and Tricks to Wow Your Customers
Author: Oscar Santolalla
ISBN: 9781484239544

by Oscar Santolalla

December 2018

Beginner

95 pages

1h 46m

English

Apress

Content preview from Create and Deliver a Killer Product Demo: Tips and Tricks to Wow Your Customers

O. SantolallaCreate and Deliver a Killer Product Demohttps://doi.org/10.1007/978-1-4842-3954-4_2

2. Killer Product Demos

Oscar Santolalla¹

(1)

Helsinki, Finland

“The mediocre teacher tells. The good teacher explains. The superior teacher demonstrates. The great teacher inspires.”
—William Arthur Ward, writer and educator

You might be asking yourself these questions: Why a book about product demos? Why should I spend all this time rehearsing a product demo? Some people believe “I know my product very well. Therefore I can demo it successfully in any situation.”

Wrong. I’ve been there, too, relying on mere intuition to create demos on the fly. However, the results are inconsistent and unpredictable. Would you leave the fate of ...

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