December 2008
Beginner
608 pages
19h 45m
English
Content preview from Creating a Web Site: The Missing Manual, 2nd EditionBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Chapter 12. Letting Visitors Talk to You (and Each Other)
The Web is the crowded home of several million people, so when you put your Web site online, it doesn’t just drop into a vacuum. Instead, it takes center stage in front of an audience that’s always interested, often opinionated, and occasionally irritable.
For your site to really fit in with the rest of the Web, you need to interact with your visitors. The idea of dialogue—back-and-forth communication between peers—is hard-wired into the Internet’s DNA. Heated discussion flows over all sorts of different channels, and includes insightful postings on discussion groups, scathing reviews on Amazon, shout-outs on Web site guestbooks, daily blog entries, email notes, instant messages, chat rooms, and much more. Online discussions never stop—they just billow across the globe like giant clouds of hot air.
In this chapter, you’ll learn to connect with your audience using basic tools like your email inbox, and to incorporate the often-rollicking world of Web-based groups and discussion forums into your site.
Transforming a Site into a Community
The Web sites you’ve created so far are lonely affairs. Visitors can come and look around, but there isn’t any way for them to really participate. If the Web were a one-way medium, like cable television or newspapers, this wouldn’t be a problem. But the Internet is all about community, which means you need to let your visitors react, respond, and (occasionally) harass you.
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.