Creating Business Agility

Chapter 7Listening to the Voices

If you are reading this chapter, you may already have started thinking about how these disruptive technology forces are converging to provide all of the resources that you need to transform your business quickly with the right decisions for your sustainable competitive business advantage. We have witnessed some major paradigm shifts toward communication, collaboration, and evolution of new social media in recent years that are forcing all of us to listen to voices and respond accordingly. We also introduced the fourth dimension as trust in terms of “listening to our own conscience” for multidimensional scoring of business agility readiness in Chapter 2 besides profile, lifestyle, and relationship engagement in predictive analytics and cognitive intelligence. We recognize the fact that listening to our own inner conscience offers prudence in making the right decisions and surely helps in creating business agility. We also realize that wisdom lies in public voices and, in business terms, voices of the ecosystem (customers, partners, and employees). The shift to social media and the transformation of current business to social business are happening so rapidly that if one has not paid attention one may lose out and quickly be out of business. These changes are sometimes referred to as crowdsourcing, social networking, social business, and Enterprise 2.0. We believe that whatever they are called, they have surely emerged as major forces to transform ...