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Creating Flash Advertising by Jason Fincanon

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CHAPTER 4

Preparing and Building Ads

So it’s time to start building a round of ads, huh? That’s good because that’s just what we’ll be talking about in this chapter. But you shouldn’t just jump right in to animating and coding because you have to make sure that you have everything prepared and that you have all of the information you need. You’ll need to know who is involved with project and what role they each take so you’ll know who to turn to for any particular question or need. Speaking of questions, think of as many as you can up front. For example: Have you thought ahead to how your ad will work? Is there a layout for default images in case a user doesn’t have Flash enabled? Do you have any class files already written that may work with ...

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