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Creating Success from the Inside Out: Develop The Focus and Strategy To Uncover the Life You Want by Emerson Brantley, Ephren W. Taylor

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Preface W. Emerson Brantley III

In October 2005 I received an e-mail from somebody who'd developed a real estate concept and wanted me to help him market the concept. That wasn't that remarkable, but 15 minutes later a second e-mail popped up from the same sender. He told me a little more about who he was and what he had accomplished, and finished by saying he wanted to retain me for the next 15 months to create a national marketing program. What made this e-mail especially unique was that I had never spoken to, or communicated with this individual before, yet there it was: "I'd like to retain you through the end of 2006." This caught my attention. I wanted to talk to this guy. He was either crazy, or trying to impress with his audacity ... or he was an incredibly intuitive and decisive individual.

Within the first 10 minutes of our first call, I knew he wasn't crazy, and he wasn't trying to impress me ... but he was extremely intuitive and decisive. He was very articulate about his goals and showed a higher level of business acumen than many multimillionaires I've known and worked with over the past 30 years. And he was also one of the most genuine people I had ever talked with in my entire marketing career.

Ephren was black and had just turned 23, I was white and 48. None of that mattered to him, or to me. Based solely on his visit to my web site, Ephren Taylor felt I was the person he wanted, and had made a business decision to retain me. Extraordinary qualities for someone ...

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