Chapter 5

Defining Your Goals and Financial Needs

In This Chapter

arrow Figuring out if your idea has wings

arrow Identifying the problem you solve and your core customers

arrow Defining the phase of your business

arrow Tallying your cost estimates to estimate the funding you need

arrow Determining if crowdfund investing is a realistic funding source

arrow Estimating the value of your business

arrow Envisioning your ideal exit

What’s the difference between writing a full business plan and doing a crowdfund investment offering? If you’re serious about starting a business, the answer is nothing. When putting together a crowdfund investment offering, in essence, you’re whittling down your business idea to an executive summary. The executive summary traditionally gets people either to open the door to the rest of your idea or ...

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