8Put It All TogetherHow to Solve Big, Sticky, Complicated Problems

Welcome those big, sticky, complicated problems. In them are your most powerful opportunities.

—RALPH MARSTON

Now that we’ve built our entire skill set, let’s quickly review each step we covered and then see what the skills look like when applied to a rather big, sticky, complicated problem. This will help us see how a real person during a real conversation might pick and choose from the toolbox of skills we’ve been building so carefully. Not all the skills will be needed all the time, and so we must have a way of thinking about which skills apply and when and where.

THE BIG IDEA FROM EACH STEP

Choose What and If

What. Ask yourself what you really want. You can talk about the ...

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