Everything has a beginning; you must start somewhere, so start intentionally.
Organization of the Book
This book has three parts:
1.Preplanning steps for preparing the company for the budgeting process
2.Preparing the budget: pro forma financial statements and business measurements
3.Implementation and ongoing monitoring for meeting stated objectives
Each step supports the next and builds on the previous one toward success in gaining and retaining customers. The first step lays the groundwork. The second builds upon it with an informed forecast. The third tracks and measures business performance for planning and determining success in meeting set objectives and business mission.
Budgeting, Beyond Budgeting, or No ...
Get Customer-Driven Budgeting now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
